Google+ what is it ?

By | June 30, 2011

After the great success of Facebook over Orkut Google Inc. seemed helpless in social networking market. They tried a lot to come up with new ideas like Google Wave and Google Buzz but none helped them so now the search engine giant is here with a new project named Google Plus (Google+) surely this project could shake Mark Zuckerberg and his mates. This post will take a deep look into what this new project has for us.

Google+ was developed under the codename Emerald Sea, Google+ is basically an attempt in social networking, they are still calling it a project rather than a product, can’t say what they have to do with this.Google reckons that current online networks (no names mentioned) simply don’t cut the mustard and that’s why it’s launching its own version. According to Google’s official blog:

“Today, the connections between people increasingly happen online. Yet the subtlety and substance of real-world interactions are lost in the rigidness of our online tools.

“In this basic, human way, online sharing is awkward. Even broken. And we aim to fix it.”

The aim is surely to shake Facebook from bottom and to do this they are making all their available products socially compatible. They are working a lot on Picassa, Gmail and Google Maps, information and function from these will be integrated to Google +. This may work good for them because now you will not need to sign-in to different services of Google rather accessing them from a single service and let your friends know what are you upto.

Google+ profile comes up with a feature named as Stream, it would be very much similar to facebook news feeds which will keep you updated about your buddies recent updates and all whats happening around you. Stream will be assisted by the four more core elements of Google+ that are – Circles, Hangouts, Huddle and Sparks (these features may increase in number in future).


Google wants to make sharing online more like sharing in real life –  different things with different people. For example, you might want to catch up with your pals about your drunken Saturday night out, but you don’t necessarily want your parents in your chat. You can keep your conversations separate by putting your contacts into ‘circles’ such as ‘Work crew’, ‘Uni mates’ and ‘Parents’.
To put your nearest and dearest in neat little online compartments all you have to do is click and drag them into the relevant circle and then they’ll only get the information that is meant for them. If only real life were that simple.


As the name suggests, this feature is all about hanging out with your buddies, virtually, or couse. You can choose specific friends, or circles, to invite for a face-to-face video chat and anyone in the Hangout can invite others to join as well. According to Google’s demo: “Until teleportation arrives, it’s the next best thing”. We’re not sure about that – it’s basically just video calling.

The difference, it seems, is that you can include more than two people in each chat – something that not all video calling services currently offer.


You know when you’re trying to arrange a night out by having several different text conversations with
a number of friends? If so, you’ll know how long-winded and confusing it can become. The idea behind Huddle is that you can turn all these exchanges into one big group chat to save you time.

This certainly has the potential to be a very useful addition to the Google+ mobile offering – we just hope that your friends are slightly more decisive about their plans than the tedious bunch of individuals on the demo page.


Tell Sparks what sort of stuff you’re into and it’ll send you things that you might be interested in that you can then watch, read or share. For example, you could type ‘Films’ into the seach box and see what comes up. If you like the results, then you can click the ‘Add Interest’ button to add Films to your list of important subjects.

If it works well, then it could be a invaluable service that means you’ve always got something cool to check out – if not, there’s a danger that it could become a very annoying form of spam. You can delete interests from your list if they begin to bore you and we would expect that they’ll be a few other ways of tweaking the settings, too.

Google Plus is still into testing period and is open for few peoples on the basis of invites it will be soon available for all and may be after its full launch we see some more features.. till then enjoy the beta version.

2 thoughts on “Google+ what is it ?

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